Therapist Match
End to End Mobile Application, UX/UI, UX research, Figma
Background
Talkspace, an online & mobile therapy company, sent out a survey this year to their community and found that more people are open to discussing mental health as an everyday topic vs secrecy and stigma. 8 in 10 respondents reported that more people are open to going to therapy than they were 3 years ago.
Big Health reports that over 1/3 of Americans live in areas lacking mental health professionals.
problem:
With an increase in mental health issues and a high demand for mental health providers, people are spending a lot of time and money finding the right fit for therapy. And sometimes, they’re meeting with multiple providers before they even find that.
research goal:
I want to understand the current trends for finding a therapist and the pain points associated with finding the best fit for therapy.
research methodologies:
secondary research
user interviews
competitive analysis
User Interviews
5 interviews completed over video chat & in-person
Participants ranging in age from 30-40
All participants have attended therapy sessions either online or in-person, and have had to search for a therapists.
key insights from research
5/5
met with multiple providers before finding the right fit
4/5
were referred by a friend
4/5
prefer same gender provider
3/5
search specific criteria like speciality, background, gender, inclusiveness
1/5
has used EAP benefit from work, 2/5 did not because of limitations
Competitive Analysis
After completing user interviews, I was eager to see what is available to help users find the right fit. Find A Psychologist through the National Register of Health Service Psychologists & Alma provided different examples of what people are currently doing to find mental health providers. I analyzed both of their websites below to compare and learn their similar capabilities.
National Register of Health Service Psychologists
Homepage
Search
The feature is useful because it narrows down a list of providers to the user’s location and whatever they would like help with.
Guided Search
This feature is useful because it asks questions to provide a more personalized list of providers for the user.
Start of guided search
Progress Tracker
The feature is useful because it communicates to the user how many more questions are left in the guided search.
CTA for next step
This feature is useful because it improves usability by alerting the user what to do to move to the next question.
Search Results after completing guided search
Left side panel filter
This feature is useful because users can easily update their search criteria.
Search Results
This feature is useful because it shows the results for the specific location the user entered.
Learn More call to action
This feature is useful because it guides the user to the provider profile.
Alma
Homepage
Find a provider call to action
This feature is helpful because the user is given multiple chances to select that button and start looking for a provider.
Book Consultation
This feature is useful because users can book a consultation with a provider directly through Alma’s site.
Search Results
Advanced filtering
This feature is helpful because the user can quickly alter the search results from the search page.
Availability label
This feature is useful because users can explore availability across several providers without having to go to their profile
Request/Book consultation
This feature is useful because users can see if they can instantly book a consult or if they’ll need to request on first.
Quiz
Close out icon
This feature is helpful because it gives the user the option to quit the quiz at any time.
Helper Text
This feature is useful because it instructs the user how to answer the question.
Next question call to action
This feature is useful because users can find their quickly and easily to a previous question or the next question.
Progress Tracker
This feature is useful because it communicates to the user telling how many more questions are left and their status.
Breadcrumb navigation
This feature is useful because users can check their answer before moving onto the next question or change an answer easily.
Elizabeth represents the types of users who are newer to therapy. These users don’t mind connecting with a few therapists to find the right fit but would like to find someone in a timely manner.
Personas
Harriet represents the types of users who want to feel a connection with their therapist. This type of user wants to have an introduction call first to connect and make sure there is potential for the right fit. This type of user is specific on their focus for therapy when they are searching.
“As a user, I need to find the right fit for a therapist because I’m investing my time and money into therapy and I cannot afford to waste either of those.”
Features set & Solutions
Login
When I designed the login, I wanted to keep it minimal, intuitive, and user friendly. One of the user interview participants mentioned that they gave up their search because they had to go through too many steps to try to find a therapist.
Solution: By designing the login so it is familiar to users with input fields and field labels, I was able to create a hassle free login.
Create account
Similar to the login screens, I designed the screens for creating an account to feel very familiar to users with input fields and field labels to direct them. The checkmark alerts the user that their input is valid. Creating an account is not completed until the user submit their questionnaire.
Solution: By designing the create account so it is familiar to users, I was able to create a hassle free account creation.
Questionnaire
The questionnaire is the final piece of creating an account for the user. My user interviews told me that everyone has different criteria they want their provider to meet, and it’s frustrating for them when there are so many different options and they have to put the time and money into finding the right fit themselves. The questionnaire helps to narrow down the matches for the user.
Solution: Users can move to the next question with CTA button or go back to the previous question with the top navigation. This navigation improves usability. Answers are highlighted once the user selects them.
Advanced filtering
Advanced filtering was a favorite feature for the moderated usability test participants. Several of them had frustrating experiences when they were searching for therapists, and they liked how the important information was listed, but they could also filter through depending on what was most important to them. Fits my criteria, or accepting new patients were areas that the user interviews and usability tests proved to be more important to users.
Solution: 1 click options for filtering on provider page create a user-friendly filter.
Booking consultation
Users felt overwhelmed when they were searching online for a therapist because there are so many options. Between all the phone calls they had to make and the back and forth to get something set up, I wanted to design a feature to save them time by letting them book a consultation directly through the app.
Solution: Booking consultation directly through the app saves time for users and allows them to book with as many providers as they would like to without having to wait for a call back. An intuitive, user-friendly calendar makes this process easy for users.
Low Fidelity
Mid Fidelity
High Fidelity
I like to begin my process with very rough low fidelity sketches. I find that it is the quickest way for me to brainstorm different ideas. From there, I move to mid fidelity to add more detail and focus on user scenarios. Lastly, I add the styles to the design and test the interactions with a high fidelity prototype.
Login
Questionnaire
Advanced filtering
Book consultation
Testing
Moderated Usability Testing
5 users who have searched for a therapist tested the end to end user flow
Usability testing was completed over video chat and in-person.
Succes Metrics
How does the overall task feel?
Is it easy to use, intuitive, and encouraging to book a consultation with a provider?
Testing outcomes
5/5
completed the end to end flow and booked a consultation
5/5
ranked ease of use a 5 on a scale of 1-5
4/5
said the calendar feature of familiar and intuitive
Priority Revisions
Updated questionnaire to include the gender identity question. How their provider identifies gender was a preference that 4/5 users had.
Changed the advanced filtering options to all, fits my criteria, and accepting new patients.
Added city & state location so users can quickly view important provider information.
Provided exact location for address in profile instead of just city or state because users reported that proximity would be important to them if they were going in-person for sessions.
If I had more time…
I would have done additional research, possibly a survey, to have a larger number of opinions so I could have a better understanding of what criteria is important to them.
Tested the revised wireframes, specifically updating the questionnaire with 1 single question.